Reason To Choose Magento For eCommerce Website Development in 2021

In this tech-savvy time, thinking to be successful without having an online presence is the biggest mistake any retailer can make. Statistics have now and then proved that the audience across the globe loves to shop online rather than manually visiting the stores due to various reasons. So, if you want to be a successful e-commerce owner, there should be no second thought about owning an online e-commerce store.

The right platform is required to build a responding e-commerce store. And, among all the platforms available, Magento has emerged to be the best. Magneto 2 has provided the opportunity for businesses to grow leaps and bounds. According to BuiltWith, more than 30 percent of the companies have adopted Magento 2 technology in the industry. Magento eCommerce websites have all the best features like high-performance, SEO optimization, and amazing structure and design. Magento website development becomes important as the websites can grow three times faster with this technology. Many eCommerce stores are upgrading their websites to Magento 2 because of all the benefits it has.

Why Choose Magento 2 For eCommerce Website Development in 2021:

From the Merchant’s Point of View

Easy to use

You being a merchant will always think in a direction to reduce your human efforts. Magento 2 has an easy-to-use admin panel through which you can manage your entire E-commerce store configuration all by yourself in simple and easy steps. You do not need to seek help from a developer for performing minor modifications. It also provides a user guide on how the changes will reflect in your store. It also allows you to have different roles and access to certain modules for the specific users of your business. Thus, confidential data from your admin panel can be hidden from lower-level employees.

Mobile Responsive

The Magento 2 version is itself responsive i.e. you do not need to spend more money on making the design of your store responsive. With your site developed in Magento 2, you can target both E-Commerce and M-Commerce markets.

Customer-friendly

Another important aspect to look for while developing your E-commerce site is to make it user-friendly. Because if the visitor finds it difficult to navigate through your website or perform the checkout process, you are more likely to lose on business.

Magento 2 has its own default themes, but you can also install external third-party themes or get an all-new theme developed as per your imagination. The structure will be such that your customers are easily able to search the product, add it to the cart and perform the checkout without any hassle. There are many other customer-oriented features like the wish list, order history, account information, and much more. Also, Magento 2 provides integration with popular payment gateways and thus your customer feels secure to make a purchase from your site.

Advanced SEO

Magento was built with SEO efficiency in mind, giving your products a better chance to rank on search engines. Magento generates search-engine-friendly URLs, even the links in the layered navigation giving you full control of the URLs. With the auto-generated sitemap and popular search terms page, you need to do precious little to improve the on-page SEO of your website.

Easy search

The easy-to-search functionality offered by Magneto 2 allows customers to search for the products they wish to buy, with ease. The powerful search extension lets customers sort and paginate products in a user-friendly manner.

Feature Set

This is one of the important reasons why you should choose Magento. It handles concepts brilliantly and in an organized manner. The Stock Magento comes with simple, configurable, grouped, bundled, virtual and digital Products. You can use it to sell amusement park tickets and gift vouchers at the same time, sans any extensions.

Customize Security Permissions

Though customization is also touted as a downside of Magento(because of limited back-end intelligence and unwieldy code) it is also its best advantage. This is true especially with security permissions that allow you to manage internal access at multiple levels.

Easy checkout

This is the most important step in an E-commerce site. Because if the checkout process in your store is complex, a customer will leave it in between and you’ll have an increasing number of abandoned carts. To prevent this, the checkout process on your store should be as simple and smooth as possible. Magento 2 fulfills this requirement of easy and safe checkout for your E-commerce store.